As per the quote, “We build the tools, then they build us.” SEO tools evolved to build businesses in this digitalized world in the last few years. Implementing the best SEO practices and strategies requires the right tools to research and choose the best among them. Also, to diagnose problems for suggesting improvement, track performance metrics, report on the progress and automate many repetitive things to save time and costs. But with many SEO tools available and many new ones to hit the market, choosing the right tool is a challenging task. Also, it is a challenging task with frequent updates of the Google algorithms that consider over 200 factors for picking the site. Only the best SEO company Bamber bridge, with enough experience and expertise, uses the right paid and free tools to rank the site on top of the SERP.
In this article, let us discuss the many tools used by the top Seo company Leyland to implement the many effective search engine optimization strategies and practices to develop businesses to the following levels.
What are SEO tools?
Websites are becoming the face of most businesses worldwide, used to share information about their products, services, and other details with customers. However, statistics confirm that over two billion websites are active, of which only less than 17% are active to make web design and SEO practices meaningful. And still, Google maintains its secrecy on how it ranks the sites on the first page of SERP, though experts confirm hundreds of factors. Hence, finding the right SEO strategies and practices needs more than physical abilities and experience. Also, do research on the business owner’s and competitor’s sites to outsmart them. SEO tools are critical since they involve analyzing data to identify the opportunities for businesses to grow and outsmart competitors. Any tool or software that helps search engine optimization to rank the website on top of the SERP or search engine results page is an SEO tool.
What SEO tools are used to rank sites on SERP by the top SEO company, Leyland?
In the last few years, data has grown to hundreds of zettabytes, making even collection and analysis by humans impossible. Even one site with many visitors, leads and customers could create massive data that only the best SEO tools could collect, store, and analyze to provide valuable insights. Also, to create reports on how the SEO practices and strategies increase organic traffic and other KPIs or key performance indicators across specific regions, languages, etc. Also, the SEO tools have various functions like query analytics, automation, AI-driven content recommendations, website performance and others. The best SEO company, Bamber Bridge, uses the following SEO tools to increase and optimize the sites to rank them on the first page of SERP for a longer term to increase sales and profit.
Ahrefs is the best overall SEO tool used by the best Seo company in Leyland to find the keywords that the target audience searches searches, evaluate the keyword volume audit the site, monitor its backlinks, track their rankings in SERPs, etc.
Google Analytics, both free and paid versions, is used by the top SEO company Bamber Bridge, along with Google Search Console, helps to compile data in a centralized location and for use queries to identify areas that need improvement with the keywords to rank the sites on the first page of search results.
WooRank is another reliable and straightforward SEO tool for providing valuable and actionable insights by analyzing the keywords, & competitors, managing backlinks, grading page quality of the sites, conducting site audits, tracking SERP ratings, etc.
Seolyzer, used by the best SEO company, determines how Google views the site by crawling and log analysis along with pulling out the information that the bots leave in the log files of the server while browsing the site for creating SEO KPIs along with identifying error code, compare web pages, measure SEO impact, redirect, and page speed performance.
Semrush is another powerful and feature-rich SEO tool for keyword research, in-depth audits of the site, and creating & tracking PPC campaigns to improve the overall rankings in search engines, especially Google.
BrightLocal is one of the best local SEO tools to identify and track keywords, track competitors, monitor & protect the reputation of the online business in the local community, and integrate the platform with social media platforms and Google Analytics, Google Business Profile, etc.
The above facts and tools used by the best SEO company, Bamber Bridge, will help not only to rank the website on the first page of SERP but also help for continuous tracking of it along with increasing social media presence to develop the business to unexpected levels.
